Snap launched catalog-based Shopping Lenses aiming to simplify AR shopping and engage more customers. AR shopping interface became more useful, giving Snapchat users quick access to information about prices, descriptions, etc, and enabling them to buy with new Lens Products Cards. Brands, in their turn, receive feedback about products’ popularity and can easily make Shopping Lenses in a few minutes with a help of Lens Web Builder. Read more
Easy AR shopping with new Snap Shopping Lenses
